Buyers actively seek detailed security and compliance information before even engaging with potential vendors.
A third of survey respondents cite compliance as a decisive factor in their final vendor selection.
According to research from Kiteworks, more than half of respondents struggle to obtain adequate security information during vendor evaluations, and a quarter reject vendors over security concerns often tied to compliance failures.
However, 63 percent of respondents actively seek detailed security and compliance information before even engaging with potential vendors.
"Customers demand solutions that deliver robust security and compliance without sacrificing usability or integration capabilities," says Tim Freestone, chief marketing officer at Kiteworks.
"The survey confirms what we hear directly from our customers in regulated industries – that organisations need a unified approach to private data security that addresses the full spectrum of security threats while simplifying compliance and seamlessly integrating with existing workflows.”
Written by
Dan Raywood is a B2B journalist with 25 years of experience, including covering cybersecurity for the past 17 years. He has extensively covered topics from Advanced Persistent Threats and nation-state hackers to major data breaches and regulatory changes.
He has spoken at events including 44CON, Infosecurity Europe, RANT Forum, BSides Scotland, Steelcon and the National Cyber Security Show, and served as editor of SC Media UK, Infosecurity Magazine and IT Security Guru. He was also an analyst with 451 Research and a product marketing lead at Tenable.